Tourism Overseas: Yves Jégo sign with the GIE Maison de la France, a Support Agreement in this sector
Thursday 19 March 2009
Jégo Yves, Secretary of State for Overseas Territories, signed on Wednesday 18 March 2009 an agreement to support the tourism sector with the GIE Maison de la France, as he announced at the Forum of Tourism addition -Wednesday
The secretary of state instructed the GIE Maison de la France to develop and implement an international campaign to promote tourism to revive and diversify the tourism of the french overseas on the domestic market and the major markets foreigners.
The campaign will focus on three aspects: the design of a website to promote overseas french and booking online, "the design and dissemination of a brochure promoting tourist destinations all Ultramarines "and an" accompanying promotions offered by travel agents and other professionals involved, particularly for travel to Guadeloupe and Martinique.
To participate in the financing of these actions, which spread over a year for a total of at least 2 million, the State Secretariat for Overseas "pay the GIE Maison de la France a grant an amount of EUR 1 million. "